Tips to Creating Your Own Product
September 16, 2008If you are an affiliate marketer, you understand the work, effort, time and the money that goes into promoting products. Imagine if you could have hundreds of affiliates promoting a product that you own. This would allow you to relax and benefit from other people’s hard work. In order to make this happen, you either have to write your own e-book or use a PLR product. For the last few years many people have been extolling the benefits of using PLR materials. The benefits are pretty obvious. You can be up and running pretty fast. Most of the time, the sales letter and graphics are already created for you.
However, there are problems with PLR products. Other people, perhaps hundreds of them, are selling the exact same product that you are. In order to make yours standout, you need to rewrite the sales letter and pay for new graphics to be made. You may also need to find bonuses that you can add to the e-book so that your product stands out or perhaps rewrite it altogether. Now, doing all of these things can take a lot of time and will likely cost you money. If you can not create a web site, write a sales letter and develop graphics yourself, you will have to outsource these tasks. Therefore, it will take about the same amount of money and time to create your own unique product.
Creating your own unique product has a lot of advantages as well. You can create a great sales letter and develop a kick butt product that is perfectly tailored for your audience. You also can harness the power of affiliates. They will spend their own money and their own time to promote your product, and they will share the profits with you.
Many people shy away from creating their own product or e-book because either they don’t like writing, or they feel like the process will be too overwhelming. This isn’t necessarily true. A good e-book can be anywhere between 25 and 40 pages. This includes text, screen shots and graphics. An average page is between 500-700 hundred words. Therefore, if you can write 30-40 articles, you can write an e-book. In this article, will take a look at the process and hopefully you will see that there really is no need to feel overwhelmed. You just need to break down the e-book down into smaller sections.
To begin, you will need to find a great topic. Determine what people are looking for? Will they be willing to pay for information for the topic that you are considering? Is information on the topic readily and freely available? How can you make the topic unique or add to it?
Next, determine how long you want to make your e-book to be. Choose sub-topics and divide your main topic into manageable sections. Once you have come up with your sections or chapters, it is time to start writing articles for each of these individual sections. Create an outline and then fill in that outline with your copy.
After you have finished your e-book, go over it and make sure that it flows smoothly from one topic to the next. Use Adobe or free online software to create a PDF. You might need to contact someone about creating graphics and perhaps even writing your sales page if you are not able to do this on your own. There are templates for sales pages that you can find for free on the Internet. Also, research how to write an effective converting sales page. Once you have gone through the process, it will get much easier the next time.

