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Archive for the ‘advice’ Category

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The Concept of Free

By on Friday, March 11th, 2011 | No Comments

Free is powerful.  Free is enticing.  On the internet, free is great. The community loves free.  People love free, at one of their most base levels.  You give a lot away, you sell at the “top slice”.  It’s another example of the “freemium” model working. Take a look around you as you browse the web.  [...]

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Email Marketing – Building a Quality Mailing List – Part 2

By on Tuesday, February 15th, 2011 | 2 Comments

Last time, here, we covered Part 1 of this blog on building a quality mailing list. Let’s take it a little further…. Structure There are a thousand and one ways to structure your email – some will work, some won’t, like many things in business as in life. But the following works and is heavily [...]

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Email Marketing – Building a Quality Mailing List – Part 1

By on Monday, February 14th, 2011 | 2 Comments

What is an Ezine? An Ezine (let’s just call it that, here; there are lots of names!) is a newsletter that is delivered via email that your customers can subscribe or “opt-in” to. The feedback we’ve had over the years, and experience ourselves, is that Ezine marketing works consistently well. One element of good business [...]

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Starting a Business – Black and White Business – Introduction

By on Monday, December 6th, 2010 | 2 Comments

Clubblogger… is a great place to spend a bit of time and learn about all sorts of stuff.  If you’re into business, it’s a great archive. Which is where I come in and I’m please to be writing a series of posts for CB on the topic of launching a successful business online.  This is [...]

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Slow Death? Not Your Blog….

By on Tuesday, November 23rd, 2010 | No Comments

It is incredibly important to update your blog consistently. There are way too many people who get started blogging and let their blogs die a slow death. Some people simply do not update on a regular basis and the readers lose interest. Other people stop posting altogether! Keep it in your mind that, particularly if [...]

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